Bristol Sport and PT SportSuite are shortlisted for the creation of Robins TV, Bears TV and Flyers TV – the live streaming and video on-demand platforms used by Bristol City, Bristol Bears and Bristol Flyers.

Now recognised as an international mark of excellence, the Sports Technology Awards is a unique celebration of technology-led innovation across sport globally.

Founded in 2014, the Awards now in the eighth cycle were the world’s first celebration of the influential technology in the sports sector.

The judges include tech visionaries, sports business leaders and international athletes such as Alistair Brownlee, Darren Gough and Eoin Morgan.

Rich Cheary, PT SportSuite CEO, said: “We wanted to give sports organisations a complete digital platform offering that would drastically enhance their digital processes and capabilities. Bristol Sport was the perfect partner to for us as we share a similar mindset of doing things differently.”

Lisa Knights, Bristol Sport Group Head of Communications, said: “This partnership has seen us develop a new way of working and a complete overhaul of our digital media eco-system.

“Through working with PTSportSuite we have implemented a digital infrastructure which has given our sporting group the means to operate like a modern media house. It’s enabled the team to operate more efficiently and protect our video data better, to give our fans greater access to unique content and to drive stronger commercial values from our digital content.”

Rebecca Hopkins, CEO of The STA Group, said: “Most years we see one or two categories needing casting votes to determine the overall winner – this year we had 10 categories which were tied. This is unprecedented but testament to the high standard of entries and the calibre of brands participating.

“Whilst the initial round of judging has been sufficient to determine the shortlist, we still don’t have all the winners agreed – it’s an amazing problem to have but as one of our judges put in some feedback to us ‘covid might have forced the industry’s hand to innovate, but the industry’s response has been magnificent.

There was also more good news for the Bristol Sport Group, with Bristol Sport Foundation also making the shortlist in the Technology for Good award by the Sports Technology Award shortlist.

Winners will be announced at a virtual ceremony on May 6th, 2021.