Project Whitebeam Success

Since launching in the summer of 2022, Project Whitebeam has already won multiple national awards, while Bristol City was ranked as the Championship’s most sustainable club in the Sport Positive sustainability league and achieved GreenCode Accreditation in the EFL Green Clubs scheme. This shows that we’ve made a good start, but we still have a long way to go.

Here are a few highlights from Project Whitebeam so far:

Climate Action Award

Bristol City claimed the inaugural Climate Action Award at the 2022 Football Supporters’ Association (FSA) Awards, the largest supporter-led awards in the country, for the club’s work on the group-wide sustainability initiative Project Whitebeam.

Peter Smith, Project Manager at Bristol Sport, said: “It’s wonderful to have our work recognised on a national level, especially by the FSA. Fans, staff, and partners need to collaborate and our work with Pledgeball has already seen us come together to make positive change. We’re aware that we have a long way to go but change is already proving to be positive in many ways.”

Green Club of the Year Award

Bristol City was named Green Club of the Year at the EFL Awards, beating 71 other EFL clubs. The Robins were recognised as a result of their sustainability strategy, Project Whitebeam, in partnership with Bristol Bears, Bristol Flyers, Ashton Gate and Bristol Sport.

The club is a signatory to the UN Sports for Climate Action Framework and one of only four EFL Clubs who also have Race to Zero targets of cutting Greenhouse Gas Emissions by 50% by 2030 and being net zero by 2040. City was shortlisted for the Green Club of the Year Award alongside Reading and Northampton Town.

The English Football League (EFL) also awarded Bristol City and Ashton Gate the ‘Last Mile Award, 2023’ for the best supporter travel plan of the 72 EFL clubs. The award comes after EFL representatives visited two Bristol City games during the 2022/23 season and rated travel to Ashton Gate as 10/10 for both visits.

BASIS Sustainable Sport Awards

Bristol Sport’s Project Whitebeam was shortlisted at the 2022 BASIS Sustainable Sport Awards in the Events Strategy category for the sporting group’s work to reduce the impact of food on the environment.

Project Whitebeam was shortlisted alongside Birmingham 2022 Commonwealth Games and Southampton FC for the award, which ultimately went to the Birmingham 2022 Commonwealth Games for ‘Creating a Carbon Neutral Legacy’.

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